Why work with an SEO professional?

 Benefit from expertise to improve the existing

It is quite possible to do SEO optimizations yourself. But to ensure a successful strategy, working with professionals is the most effective solution. Thanks to their expertise, they will be able to provide a solution to the problems you encounter, in particular low traffic… 

The SEO experts will analyze your site and make personalized recommendations. You will have a tailor-made service, which adapts to the constraints of your sector of activity! Collaborating with SEO experts is therefore the guarantee of increasing your traffic, your acquisition of leads and therefore of transforming prospects into customers.

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Improve its positioning thanks to mastered referencing techniques

Entrusting your SEO strategy to a specialized company means benefiting from expert analysis. They apply proven methods that will guarantee results. The SEO expert will apply a relevant methodology to boost your natural referencing. So he will proceed to:

+ The SEO audit: This first step is crucial because it will define the content of the following steps. It is during the SEO audit that the consultant will make an inventory to see the strengths and weaknesses of the website.

+ Competition analysis: The agency will analyze the SEO parameters of your main competitors. It will be able to tell you, among other things, on which words and expressions your competitors are positioned and why they appear in front of you on Google's SERPs.

+ Keyword research: Using powerful tools, your service provider will take the time to find the words and expressions that best reflect the needs of your prospects. This step is crucial because it is what will allow you to generate traffic and convert your prospects.

41 ebooks set of SEO and online marketing

+ On-site optimization: your service provider will give you a list of points to improve concerning your markup, your H1s, your meta descriptions or your ALT image tags. She will also give you advice on how to improve your internal networking and your backlinks.

+ Off-site optimization: To position yourself at the top of the SERPs of the Google search engine, on-site optimization is not enough. The SEO team will go beyond these criteria by offering you off-site recommendations. She will recommend a suitable linking strategy. This can take different forms. For example, it can select influencer blogs to make your backlinks. It can also make links in directories or in forums. It will ensure a high-performance and natural backlink profile in the eyes of the Google search engine.

+ Content writing: The quality of content is an important element for Google. Thus, it is advisable to produce qualitative content on a regular basis. This will be a means of loyalty for your readers and a good process to improve traffic on your site.

+ Monitoring and improving SEO actions: Natural referencing does not stop once the strategy has been applied. SEO requires regular monitoring and actions to face competition. Natural referencing is done continuously in order to improve the visibility and notoriety of the site. All of this is done in part through netlinking campaigns.

41 ebooks set of SEO and online marketing

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